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Crystal Evans Books

“The idea that sex is something a woman gives a man, and she loses something when she does that, which again for me is nonsense. I want us to raise girls differently where boys and girls start to see sexuality as something that they own, rather than something that a boy takes from a girl.”

— Chimamanda Ngozi Adichie

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Friday, June 7, 2013

How to Improve Your New Television Station with a Website in Jamaica

It is never easy for any business to embark on establishing and improving its web presence. Many rural Television stations in Jamaica are yet to fully comprehend the vast potential of having a website and how it can maximise their business...Web marketeers and online business development specialists often find it difficult to convince a business that is doing well in reality to go online. What happened to Kodak and Sharp can happen to any company that fails to move with the times or become too complacent to consider using modern techniques. If you do not change with the times then your business will not grow past your generation. In the next few years, i am thinking most businesses will have to develop some kind of application to publicize their services and products. I believe for the most part that apps will take over their world and websites will become secondary. It is a killer instinct world, survival of the fittest.... Look at this proposal... Here is an example of one i wrote to a station owner... Good afternoon, Ms Procrastinator, I spoke to you sometimes ago about embarking on a web presence initiative for your business... These are some of the brainstorm ideas i came up with that are unique to your platform. There is no doubt in my mind that The Fool Channel Jamaica has great potential, more so being the first of its kind in western Jamaica. I do believe that a website would maximise the audience pool of the television channel hence creating greater profits through appeal to advertisers. Advertising would be harness twofold through pay per clicks on the websites, banners and text ads. The other medium would be through advertisement placed directly on the station geared at selling books, academical paraphernalia, advertising for classes and private tutorial institutions, boot camps and other learning portals. Live streaming through videos on the website and Youtube can also be a great source of income from advertising revenue. This would give children an indept advantage using various cartoons, illustrations and online reference`s to engage students in learning video learning sessions A blog that is updated daily with information that will be vital to the nurturing of childrens minds, encouraging higher return rates and keep viewers stimulated. A forum where children can become members and share information and concerns about studying techniques, Lessons and upcoming exams. The Forum will be a great source of traffic to the website and one would have evidentiary value of the traffic potential of the site to show potential advertisers. A webinar where children can log in virtually to get one on one tuoring with experienced and qualified teachers from the comfort and convenience of thier home. All they would need is an internet connection. I wrote this review as a precursor to a proposal to how my team and i could transcend the profit potential of the television channel and proffer an on line alternative that will buttress revenues and maximise the business potential of TheFool Channel Jamaica. First advise would be to create a Facebook and Twitter page free of cost for The Lesson Channel Jamaica. Regards Crystal Evans Social Media Marketing Executive Carreau Professional Services Keywebstores.com Focusadnetwork.com Crystal_evans@keywebstores.com crystal_evans@focusadnetwork.com Telephone: 8767789755 8768831178 702-516-7701"